Male vs female smartphone users are 53% vs 47%. I think that is a very healthy spread in the industry. The purchasing habit of the two demographics will likely change over time. iSupply also claims that smartphone will grow to 500 million units by 2014. That is about half of what the current annual unit sold worldwide. So we should see the tipping point of mass market adoption by 2014 at least in the US.
Tuesday, October 26, 2010
Nielson - smartphone out grew feature phones
Male vs female smartphone users are 53% vs 47%. I think that is a very healthy spread in the industry. The purchasing habit of the two demographics will likely change over time. iSupply also claims that smartphone will grow to 500 million units by 2014. That is about half of what the current annual unit sold worldwide. So we should see the tipping point of mass market adoption by 2014 at least in the US.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment